Osram's new LED daytime running lights debut in China

On November 18, 2011, Osram, known as the "German lighting expert," held an event in Xiamen titled "Set Sail, Gather Strength, Aim for the World" — Osram Automotive Lighting Aftermarket National Dealer Conference and Osram Automotive Lighting LED New Product Launch. Several innovative Osram LED automotive lighting products were unveiled at this conference.

　　Osram Automotive Lighting New Product Launch Ceremony

　　As a leader in the automotive lighting industry and a supplier of original equipment headlamps for numerous high-end vehicles, Osram launched at this conference the first daytime running light (DRL) on the market to feature LED light guide technology. Unlike the granular light-point emitting daytime running lights commonly seen on the market, Osram's LED daytime running lights use LED light guide technology in a new product that features an overall streamlined appearance, offering a dynamic, fashionable, and uniform light color. While enhancing daytime driving safety, they also make your vehicle stand out from the traffic, truly distinctive. Osram LED daytime running lights are suitable for most vehicle models, with a service life essentially equivalent to that of the vehicle itself. They feature an IP 69K high protection rating, giving the product optimal dust and water resistance. Even when struck by powerful water jets during car washes, no water ingress issues will occur. Furthermore, Osram LED daytime running lights fully comply with European ECE regulations and have passed China's 3C certification, so there will be absolutely no issues during vehicle inspection.

　　OSRAM light-guide type daytime running lights actual application effect

　　OSRAM light-guide type daytime running lights

　　In addition, at this conference, OSRAM also launched LED replacement types W5W, C4W, T4W and other innovative and fashionable LED accessories.

　　New LED replacement type products W5W T4W C4W

　　It is understood that the new LED products launched at this conference have been carefully designed on the basis of grasping consumer needs. It can be seen that, against the backdrop of the continuous expansion of the domestic automotive lighting market, OSRAM Automotive Lighting, as a leading brand, has moved with the times and has long made sufficient preparations. As LED daytime running lights are about to become widely popular, OSRAM's new products are worth looking forward to.

　　About Osram

　　Osram is one of the two largest light source manufacturers in the world. As of September 30, 2010, the Osram Group's global sales reached as high as 4.7 billion euros, of which 88% came from countries outside Germany. Osram is a high-tech company in the lighting industry, with approximately 70% of its sales coming from high-efficiency energy-saving products. This global company has over 40,000 employees worldwide, supplying products to customers in approximately 150 countries, and operates 42 production bases in 16 countries.