Indoor Lighting Fixtures Consumer Demand Shows Nine Major Changing Trends

　　Looking at the lighting market in recent years, the competition for home lighting fixtures is mainly concentrated in efficacy, design, craftsmanship, application of new technology, material innovation, etc. The marketing strategy for home lighting has long been no longer limited to just illumination. Consumer demand in the lighting market also shows nine major changing trends based on the above aspects.

　 Multifunctionalization

　　For example, radio lamps, music box lamps, and there is also a bedside lamp that doubles as a photosensitive telephone automatic control lamp. When answering a phone call at night, the lamp can automatically light up, and after hanging up, it can automatically turn off after a delay of about 50 seconds. During the day, when answering or making phone calls, the lamp will not light up. This kind of lamp integrating multiple functions is very much in line with current consumer trends.

　　Energy Saving

Energy-saving lighting fixtures are very popular among consumers. For example, long-life energy-saving lamps use 3LED chip power and can adjust brightness as needed. At the same time, the widespread adoption of new energy-saving bulbs has also become the technological mainstream of lighting products.

　　Environmental Protection

Environmental protection is a brand-new topic in lighting production technology, reflecting people's emphasis on the living environment of their homes. Relevant parties believe this is the main development direction of future home lighting. A deodorizing and mosquito-repellent lamp produced by a Beijing company uses pure natural biological enzyme decomposition technology to eliminate toxic odors, which can not only keep the air fresh in rooms, bathrooms, and kitchens, but also combine with charming artistic designs to become a new favorite for lighting fixtures and households.

　　Function Subdivision

　　People are no longer satisfied with only the lighting function of lamps. Lamps suited to various usage requirements have emerged in response. New products such as student lamps, writing lamps, emergency lamps, daylight lamps, glow lamps, dinner lamps, and floor lamps of different heights are coming out one after another.

　　Luxurious Design

　　Decorative lamps in public facilities such as high-end office buildings, luxury hotels, and restaurants are becoming increasingly luxurious and upscale. The grand high-end chandeliers, charming crystal table lamps, and the elegant White Lotus lamps, Lengzhan lamps, and Magic Mirror lamps add a touch of romance to people's lives.

　　Nowadays, competition in the lamp market is becoming increasingly fierce, and the ways of competition are no longer singular. In the diversified fields of competition, products need continuous improvement and innovation to meet the diverse needs of consumers. Only through such constant change and continuous innovation—and of course by firmly grasping quality as the core point—can one steadily advance in the current fiercely competitive market.

　　Reverence for Nature

Catering to people's desire to return to simplicity and embrace nature, according to surveys, 30% of lighting fixtures adopt nature-inspired design styles, such as plum blossom wall lamps, fish-tail table lamps, peach-shaped lamps, galloping horses and other small animal-shaped lamps, as well as various wooden art sculptures that rival genuine crafts. Lamp shades are widely made of paper, wood, and gauze, with carved patterns such as Chang'e flying to the moon and fairies descending to earth, combining art with practicality.

　　Rich Colors

Today, the lighting market keeps pace with colorful life, often donning a 'rainbow' attire, featuring maple red, natural blue, coral yellow, water grass green, and more, making the colors look elegant and warm.

　　Combined Use

Combining lighting fixtures with everyday items is also a popular daily trend, such as ceiling fan lights, round mirror lights, yellow flashlight lamps, etc.

　　High-tech Orientation

　　As electronic technology is widely used in the manufacture of lamps, an increasing number of third-generation lighting fixtures that adapt to different voltages and offer adjustable brightness have emerged. Flicker-free lamps, lamps with an adjustable three-wavelength color spectrum, far-infrared red-light lamps and other fixtures with eye-protection functions have also entered the market.