Guzhen Lighting LED Lighting Accessories and Production Equipment Exhibition Opening Soon
The 3rd Guzhen Lighting · LED Lighting Accessories and Production Equipment Exhibition will open from April 20-23. The China International Lighting Design Competition will also be held on April 25 at the Zhongshan Guzhen Town Government Office Building. As of April 10, the exhibitor recruitment task has been fully completed. According to statistics, there are 218 participating enterprises in total, with 333 booths booked (calculated in standard booth units), and the total booth area is 3,000 square meters. Among them, there are 13 specially decorated booths, accounting for 6% of the total number of exhibitors. This edition of the Lighting Accessories Exhibition is led by LED accessories and production equipment. LED accessory production enterprises are enthusiastic in participating, with 154 in total, accounting for 70.6% of all participating enterprises, an increase of 46.7% from 105 in the 2nd edition, with a booth area of 2,072 square meters, accounting for 70% of the total area; there are 32 production equipment exhibitors, with a booth area of 562 square meters, accounting for 18.7% of the total area, the same as last year; there are 10 traditional lighting accessory exhibitors, only accounting for 4.6%, with a booth area of 114 square meters, accounting for 3.8% of the total area.
■Multi-angle, all-round promotion and publicity
This edition of the Lighting Accessories Exhibition continues to adhere to the principle of focusing on professional media supplemented by mass media, conducting multi-angle and comprehensive promotion and publicity. Cooperation agreements have been successively reached with over 20 domestic professional media outlets, including "World Lighting Times", "Asia Manufacturing Net", "Juwuyou Trade Information", and "Discovery Resources". Cooperations have also been conducted with over 10 domestic mass media outlets, including "Zhongshan Daily", "Southern Daily", "Private Economy News", and Zhongshan TV Station, to release information about the 3rd Guzhen Lighting Accessories Exhibition and the preparation progress at each stage. Cooperative relationships have been established with professional trade websites such as "Global Sources" and the China Lighting Trade Network. Links to the Lighting Accessories Exhibition have been placed on their web pages to continuously improve and enrich the exhibition website's information, increasing the website's visibility and traffic.
■Lighting Accessories Development Summit Forum to be Held
At the opening ceremony of this exhibition, an award ceremony for the "Guangdong Province Foreign Trade Transformation and Upgrading Professional Demonstration Base" was arranged. During the exhibition period, the Taiwan Mean Well Power Product Introduction Conference and the Third Lighting Accessories Development Summit Forum will be held, building a professional information exchange platform for the vast number of merchants and exhibitors.
According to the organizers, this edition of the Lighting Accessories Exhibition strives to provide better services in all aspects of daily life. In terms of accommodation, agreements have been successively signed with 9 hotels, including the Guomao (Yihao) Grand Hotel and Xindu Hotel, as designated exhibition hotels. Merchants can check in at the designated hotels at preferential prices by presenting relevant documents such as the invitation letter of the Lighting Accessories Exhibition, exhibitor certificate, or buyer certificate.
In addition, exhibitors and merchants can also use 114 for hotel inquiry and reservation services. In terms of dining, KFC and Kung Fu (Zhengongfu) have been introduced, and information on various restaurants in the town is also provided to visiting merchants. Regarding transportation, the organizer has reached a cooperation agreement with Qinyue Logistics Company to provide logistics and warehousing services to exhibitors. In terms of on-site services, the organizer has signed cooperation agreements with the Foreign Languages Department of Zhongshan College of the University of Electronic Science and Technology of China and Guzhen Senior High School on temporary staff, providing 34 university students and 14 high school students respectively to participate in on-site services during the exhibition period.
■Professional Buyers Invited to Visit and Purchase
The exhibition organizing committee has rigorously screened and verified a buyer database accumulated over many years, forming a quality buyer database of nearly 35,000 people. They invite them to visit and purchase through the SMS platform; by mobilizing exhibitors to send invitation letters to their customers, inviting their business partners to visit and purchase at the exhibition; through the China Telecom Guzhen Branch, sending invitation messages to participate in the "3rd Guzhen Lighting Accessories Exhibition" to approximately 290,000 (non-repeated) mobile numbers of commercial users in Guzhen and local mobile numbers from all over the country; at the same time, through co-organizing units, professional buyers are invited and organized to visit and purchase at the exhibition.
In terms of industry management, the Guzhen government currently, on one hand, utilizes the LED Lighting Testing Laboratory established in Guzhen by the National Lighting Quality Supervision and Inspection Center (Zhongshan) to conduct quality inspections of LED lighting product components in professional markets, improving the quality of LED lighting products from the source; on the other hand, vigorously promotes the use of the "Guzhen Lighting" quality mark, certifying 20-30 enterprises within the year for authorized use, building a "comprehensive, refined, and beautiful" lighting brand, further enhancing the reputation of the "Guzhen Lighting" regional brand.