Highlights! The 35th Guzhen Lighting Expo has concluded successfully.

October 22–25, 2026

A four-day event

2026 China (Guzhen) International Lighting Expo (Autumn)

has concluded successfully!

As of the closing at 1:00 p.m. on October 25, the main venue welcomed a total of nearly 60,000 professional visitors. This edition saw an all-time high in international attendance, with 5,020 overseas visitors, up 3.44% from the Autumn 2025 show, and attracted professional buyers from 141 countries and regions.

The South Asian market showed strong growth momentum, with notable increases in buyers from Pakistan, Sri Lanka, and other nations;

The Americas market delivered outstanding results, as the number of U.S. and Brazilian buyers attending surged significantly.

This high-quality global visitor flow underscores the lighting industry’s recognition of the Chinese market, and serves as powerful evidence of Guzhen Lighting Expo’s robust standing as a core global trade platform for the lighting sector.

This year’s expo continued under the theme “Guzhen Lighting Illuminates the World,” adopting a positioning of “professionalization, market orientation, and internationalization.” Through exhibitions, supporting events, and resource matchmaking, it precisely empowered manufacturers to close deals, highlighted the international brand‑trade ecosystem, and demonstrated the strong convening power of this global procurement platform.

I. A New Layout at the Main Venue, Showcasing Three Major Industry Trends

The main venue brought together 1,005 premium brands competing side by side, with seven pavilions fully upgraded to create a new exhibition landscape characterized by “one theme per hall, each hall with its own distinct identity.”

The expo focused on three key industry trends:

AI‑integrated smart lighting, delivering an immersive lighting experience where light dynamically adapts to people;

Healthy lighting, featuring classroom lighting solutions, human‑centric lighting, and age‑friendly illumination products;

Green and low‑carbon solutions, highlighting energy‑saving technologies, photovoltaic storage systems, and eco‑friendly new materials.

II. Discussing Industry Frontiers, Honoring Industry Leaders

Under the guiding IP of the “Chasing Light” industry content series, the expo organized five themed exchange sessions over four days, closely aligned with hot topics such as industry trends, intelligent manufacturing, cross‑border expansion, and niche application scenarios, inviting industry experts, academics, and corporate representatives to engage in in-depth discussions.

On the evening of October 22, the expo hosted the “Gold Medal Partners” Appreciation Event, honoring leading enterprises and setting industry benchmarks, further strengthening the sense of brand belonging among seasoned exhibitors, and showcasing the lighting industry’s deep-rooted commitment to quality and credibility to global buyers.

III. The Gold‑Medal “Global Buyer Procurement Tour” Gets a Major Upgrade

This year’s expo introduced a three‑dimensional business‑matching system featuring “exhibition pairing + direct store purchasing + cocktail networking.” In Hall H’s business‑matching zone, five online lighting‑industry matchmaking sessions were held, covering key markets across Southeast Asia, South Asia, Europe, the U.S., and Africa, helping supply and demand connect with precision.

In collaboration with Guzhen Jianfa and the Star Alliance, the expo launched the “Star Gathering, Global Light‑Seeking” initiative, assembling a guided tour group of 42 overseas buyers to engage in exclusive one‑on‑one meetings with 30 local merchants, further expanding business opportunities and cooperation spaces.

On the evening of October 24, the “Star Alliance Night – Cocktail Networking Event” took place as scheduled, bringing together business owners, retail representatives, overseas buyers, and content creators to foster a relaxed atmosphere for negotiations. Beyond merely facilitating short‑term transactions, the expo is committed to turning transient visitor flows into lasting, stable cooperative ties.

IV. Media‑Driven Closing Ceremony and Awards, Celebrating Outstanding Achievements

The awards for the “Good Lights in Guzhen — 2026 Guzhen Lighting Expo New Media Communication Contest” — both the autumn and annual editions — were officially announced on the evening of October 24. Since its spring launch, the contest has steadily gained momentum, attracting more than a hundred short‑video creators to participate in comprehensive online promotion. #GuzhenLightingExpo #GoodLightsInGuzhen have become widely popular hashtags, collectively amassing over 76.1 million views.

The “Factory Visit Diary” column and the “Star Scout KOL Exhibition Tour Group” also received awards, telling compelling stories about Guzhen lighting and helping exhibitors, the expo, and the lighting industry build long‑term brand equity.

V. Assembling Powerful Purchasing Forces, Deepening Channel Market Development

This year’s expo formed a thousand‑person purchasing delegation, covering six major sub‑sectors including smart lighting, decorative lighting, linear lighting, channel wholesale, and full‑range lighting categories. Targeted invitations were extended to corporate executives and purchasing managers, who attended with their procurement plans, while coordinating with overseas buyer groups and industry associations to establish efficient, cross‑border procurement networks with clearly defined needs.

Exhibitor Interviews

Xie Shulong, Sales Director of Hongxinsheng:

The Guzhen Lighting Expo is an excellent platform for efficiently connecting domestic and international buyers, enabling ongoing follow‑up with existing customers while continuously expanding new client relationships. The company’s primary goal in participating is not just short‑term customer acquisition, but rather to strengthen Hongxinsheng’s brand visibility and raise industry awareness.

Cen Jinhua, Marketing Director of Guangdong Dalinyuan Intelligent Technology Co., Ltd.:

The expo allows businesses from across China and around the world to directly see our products and capabilities. After the show, our team continues to follow up with interested clients, effectively converting leads into sales. At the same time, the expo provides our sales team with a valuable opportunity to engage face‑to‑face with customers and reach a more diverse clientele, serving as an important gateway for component manufacturers seeking overseas expansion.

Professional Purchasing Delegation

Qin Yafeng, General Manager of Henan Zhengzhou Lvyuan Aurora Lighting Co., Ltd.:

Our main objective at this Guzhen Lighting Expo is to connect with original equipment manufacturers, update our product lineup, and phase out outdated inventory. The precise matchmaking services offered by the Guzhen Lighting Expo save us time that would otherwise be spent aimlessly browsing, directly matching us with source manufacturers and greatly improving procurement efficiency.

Liu Yanan, General Manager of Shandong Dongxiang Lighting Co., Ltd.:

We regularly attend the Guzhen Lighting Expo, traveling twice a year to the “City of Lights,” Guzhen. We’ve long considered visiting the expo an essential part of staying attuned to industry trends. Even without a specific purchase list, being present at the show remains indispensable—it’s a crucial opportunity to maintain communication with upstream suppliers and assess market directions.

Overseas Buyers

Mr. Agus, Indonesian Buyer:

I’ve been coming to the Guzhen Lighting Expo for many years now, and it remains the most important barometer of trends in the lighting industry. This year I saw many new products and connected with several suitable factories. Guzhen boasts a complete Industry / Supply chain, something hard to replicate elsewhere. Looking forward to next year’s event, hoping to deepen our cooperation further.

Mr. Jan, Polish Buyer:

This is my first time attending the Guzhen Lighting Expo, and the scale of the show and the level of product innovation exceeded my expectations. Here I can compare multiple source manufacturers at once, saving considerable time on procurement. I plan to bring back high‑quality Guzhen lighting to my home market and recommend it to colleagues as well.

The four‑day extravaganza has come to a successful close,

marking the beginning of a new journey.

In 2027, the Guzhen Lighting Expo will build

a more intensive and efficient business‑matching platform

continuously linking global buyers with business opportunities and empowering growth!

Source: Guzhen Lighting Expo