I. Development Background: National policies continuously support

With the acceleration of urbanization and continuous technological advancement, smart cities have become a major trend in urban reform and development. In recent years, the state has continuously issued various policies to promote the development of smart cities. Major cities have actively responded to these policies, making smart lighting a growing trend as well. Overall investment in China's urban environmental infrastructure construction is on an upward trend, with increasing efforts in road construction investment, which will further drive the growth of the city lighting industry.

II. Current Status: Low penetration of intelligence

With the continuous advancement of 5G construction and the deepening of IoT applications, the pace of national smart city development is accelerating. In 2020, the penetration rate of intelligent commercial lighting was low; however, as urban operational efficiency improves, the smart lighting market size continues to expand.

III. Development Trends: The smart lighting industry continues to evolve

The smart lighting industry is influenced by policy dividends. Multi-functional street lights, with their unique advantages, play an irreplaceable role in smart cities. The use of multi-functional street lights not only beautifies the urban road environment but also integrates street light poles, traffic facility poles, road name signs, and directional signs along the roads, greatly reducing government costs and improving efficiency.

IV. Industry Transformation: Brands Showcase Their Unique Strengths Entering the Market

随着智能照明受政策红利影响，智能照明行业发展前景较好。但通过市场调研发现智能照明的市场现况并没有想象中乐观。由于智能照明产品价格相对昂贵，难以被大众普遍接受。另外，现阶段市场存在不少智能照明产品功能累赘浅显，却售以高价，产品达不到消费者心理预期而不被买单。再者，据不少消费者及商家反映，智能照明系统安装及调试的程序繁琐、售后成本高，宁愿购买传统照明。为破解智能照明的发展瓶颈，各大品牌通过延伸产品线、拓展设计师渠道、建立灯光+智能体验店等方式进入市场。