Outstanding achievements in the hardware channel! NVC Lighting's "Winning Hardware, Leading Sichuan and Chongqing" new product launch concluded successfully.

On October 26, united as one in Chengdu, we gathered at the "NVC Lighting Hardware Distribution Channel New Product Launch" to witness the leading lighting brand's strong expansion into the Sichuan hardware sector.

NVC has only one goal: to "win".

At the event, NVC Lighting CEO Lin Liangqi announced the impressive achievements of NVC Lighting's hardware channel over the past six months. Currently, NVC Lighting's hardware channel has achieved results that some leading enterprises only reach after 2 to 3 years in their hardware business: reaching 80,000 terminal outlets; signing nearly 200 city-level dealers, accounting for two-thirds of the total number of cities nationwide; precise market promotion and sales activation, forming a precise marketing strategy of "one policy per province, one policy per city" with tailored approaches for thousands of stores; most importantly, cultivating a more professional and energetic hardware business team full of drive.

NVC Lighting CEO Lin Liangqi

Lin Liangqi stated that adhering to meeting customers' core needs, achieving mutual growth and win-win outcomes with partners, and extending each other's value is the original aspiration of the NVC Lighting brand. NVC Lighting will spare no effort to accelerate resource allocation in the hardware channel and quickly establish its leading position in this sector. Steady progress leads to long-term success.

Land of Abundance, Benchmark Market for Hardware

Since 2005, under the management of the Sichuan Operations Center team, NVC Lighting has expanded its territory and led through innovation, building a strong brand reputation in the Sichuan region. Leveraging the channel深耕 capabilities of the Sichuan Operations Center team, a mature user base, and the locational advantages of West China, the Sichuan market is poised to become a benchmark market for NVC Lighting's hardware business.

Feng Chuntian, General Manager of NVC Sichuan Operations Center

Feng Chuntian, General Manager of NVC Sichuan Operation Center, stated that the Sichuan Operation Center adopts a service platform philosophy, implementing a multi-dimensional marketing system with multi-channel and full-business operations. It actively contributes successful experiences and strength in channel development and management, while comprehensively empowering partners in design, business, and team aspects.

About Empowering Dealers/Stores

NVC Lighting's brand value in lower-tier markets remains largely untapped, presenting both challenges and opportunities. As industry leaders accelerate consolidation, NVC Lighting, as a comprehensive empowerment platform, represents a key variable and a significant opportunity.

Competition below a score of 60 is red ocean competition, while competition above 80 is blue ocean competition; finding partners with matching philosophy and capabilities is key.

Zhang Xiao, General Manager of New Business Development and Hardware Distribution Division at NVC Lighting

Safeguarding store profits is essential to ensuring the quality of consumer service. We adhere to rational layout planning and the "one store per town" and "thousand stores, thousand faces" strategies. True smooth operation is achieved by connecting from the bottom up.

Persist in implementing the core dealer empowerment program, supporting the growth of core dealers through team incentives, data system support, proactive marketing support, and learning and training support.

Yang Bo, General Manager of Sales, Hardware Distribution Division, NVC Lighting

Hardware "Iron Army" Ignites Chengdu

From Wuhan to Nanjing, and then to Chengdu, from Central China to East China, and then to West China, achieving continuous victories.

NVC Lighting's "Winning Hardware, Leading Sichuan and Chongqing" new product launch attracted over 400 attendees, with on-site orders exceeding 8 million! Scale determines the numbers, and scale overwhelms everything. The atmosphere was lively, with partners carefully reviewing products and policies, asking detailed questions, placing orders, smashing eggs for prizes, receiving gifts, and participating in raffles in full swing. Amidst laughter and joy, everyone returned home fully rewarded.

Looking to the future, "deep cultivation and benchmark replication" is the fundamental approach for NVC Lighting's hardware distribution channel. This is a long and wide track, and NVC Lighting's hardware channel will maintain sufficient patience and perseverance, adhering to a long-term business philosophy to await the compound interest of time.