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Over 240,000 visitors! This large-scale exhibition concluded successfully

Source: China Light Views: 2748

Spring peak season, gathering momentum with light and shadow

March 18-21, 2026

Four-day duration

2026 China (Guzhen) International Decorative Lighting Expo (Spring Session)

(hereinafter referred to as the "34th Guzhen Lighting Expo")

at the Guzhen Conference and Exhibition Center in Zhongshan, Guangdong

successfully concluded!


Leveraging the "1+8+N" grand lighting expo framework, this edition continues the theme "Guzhen Decorative Lighting Illuminates the World", targeting the golden spring procurement period. Through diverse formats including exhibitions, supporting activities, and resource matchmaking, it highlights the positioning of the Guzhen Lighting Expo as "professional, market-oriented, and international".


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The main venue — Guzhen Conference and Exhibition Center, together with Star Alliance, Lihe Lighting Expo Center, Huayi Plaza, Dengdu Times Square, Guzhen Chang'an Lighting Accessories Electronic City, Caosan International Lighting Accessories City, Guyi Ruifeng International Lighting Accessories City, Guyi Qingfeng LED Commercial Plaza 8 sub-venues, gathering over 3,600 brand enterprises , centrally showcasing over 100,000 original new products , with a total exhibition area exceeding 1.5 million square meters.


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Dengdu gathers business opportunities, exhibitions and trade yield fruitful results

As of 14:00 on March 21, the main venue of the 34th Guzhen Lighting Fair has received a cumulative total of 94,996 professional visitors . Among them, the number of overseas visitors reached 4,368 , covering 127 countries and regions ; the number of buyers from "Belt and Road" partner countries such as Russia, Central Asia, and Southeast Asia, as well as key regions like Northeast Asia, has achieved significant growth.


Nearly 150,000 visits to the 8 sub-venues (a total of over 240,000 visits across all 9 venues).


During the exhibition, over 200 media outlets and industry influencers comprehensively presented the grandeur of the event through diverse formats such as special reports, in-depth interviews, creative short videos, and interactive live broadcasts, amplifying the influence of the exhibition and trade.


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In the main and branch venues, merchants from various countries came in a steady stream, stopping to appreciate the products, discussing technical details with corporate representatives, and actively placing orders.


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Exhibitors and buyers expressed that this edition of the fair featured precise matchmaking, remarkable effectiveness, and fruitful results, and they look forward to the 2026 Guzhen Lighting Fair Summer Edition to be held from May 26-28, and the 35th Guzhen Lighting Fair (Autumn Edition) to be held from October 22-25.


Based in the source production area of decorative lighting, creating a world-class grand event

As it is the opening year of the new journey of the "15th Five-Year Plan", this Guzhen Lighting Fair is not only an important international exhibition approved by the Ministry of Commerce, but also the first large-scale economic and trade grand event held after Guzhen Town explicitly proposed the goal of "building the World Capital of Lighting and Decorative Lighting". This shows that this exhibition is of extraordinary significance and far-reaching influence.


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During the four days of the exhibition, the atmosphere on site was vibrant. On the opening day, the entrances to the various pavilions in the main venue were bustling with people, as exhibitors and buyers gathered together for this industry grand event at the beginning of spring.


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At the opening ceremony, to fully implement the deployment requirements of the Provincial Party Committee and Provincial Government for "Guangdong Goods Go Global", Guzhen Town signed agreements on-site with two leading e-commerce platforms, Tmall and JD.com, jointly launching the "Guangdong Goods Go Global · Guzhen Decorative Lighting Special Zone" online section,开辟ing a new channel for "Guzhen Decorative Lighting" to reach the whole country and step onto the world stage.


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It is worth mentioning that award plaques were also presented to 12 large lighting showrooms in cities such as Beijing, Shanghai, and Hangzhou at the event site, building a comprehensive platform for the lighting and decorative lighting industry that integrates display and trading, channel expansion, and information exchange.


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Outstanding exhibits, leading the innovation trend across the entire supply chain


This Lighting Expo is not only a grand trade fair, but also an important barometer for gaining insights into frontier industry technologies and leading product development trends.


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The main venue gathers nearly 1,000 high-quality brand enterprises, with exhibits covering smart lighting, home lighting, commercial lighting, outdoor lighting, special-purpose luminaires, machinery and equipment, and auxiliary materials and accessories, and extending to pan-home furnishing fields such as ceramic sanitary ware and smart locks, comprehensively showcasing a rich and diverse industrial ecosystem.


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Over the four-day exhibition, from the launch of new hit products at the main venue and intensive displays of lighting scenes, to on-site product selection and in-depth business negotiations at various sub-venues, it highlighted the three major industry trends of "smart lighting, green and low-carbon, healthy light environment", with numerous highlights and attractions. Relying on a complete industry chain layout, this Lighting Fair further highlights that the industry is deeply transforming from "selling products + selling services" to "selling experiences + selling solutions", and this upgrade trend has become the core focus of buyers' attention.


These achievements not only accelerate the lighting industry's move towards new quality productive forces, but also clearly demonstrate that the entire industry is comprehensively upgrading towards high-end, intelligent, and green directions.


Precise business matchmaking, efficiently facilitating cooperation

Relying on the Decorative Lighting Online platform, this exhibition newly launches the "Global Buyers Spring Tour", jointly collaborating with the Malaysia-China General Chamber of Commerce for the first time, while inviting Russia, Southeast Asia, West Asia, Europe, Africa, Latin America and other regionsover one hundred high-quality overseas big buyers to form a professional buyer procurement team, conducting dedicated matchmaking with exhibitors and on-site product selection.


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During the exhibition, 3 sessions of "Decorative Lighting Online Business Matchmaking Sessions" were held, adopting a dual mechanism of "intelligent algorithms + manual review", ensuring that invited buyers not only have purchasing intentions but also possess long-term cooperation potential.


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Simultaneously add guided tours of the Interstellar Decorative Lighting Plaza, effectively improving the precision of supply-demand matching and mutual trust by holding exchange meetings and organizing store visits. Assist enterprises in expanding cooperation opportunities in Southeast Asia and broader global markets.


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Industry exchange dialogue, jointly exploring development paths


The organizers join hands with China Association of Lighting Industry(中国照明电器协会), Guangdong Lighting Electrical Association, Guangdong E-commerce Association, Tmall Home Improvement, Zhongshan Cross-border E-commerce Association, Guzhen Lighting Media and other professional institutions to grandly hold 6 high-quality themed activities.


The activities focus on hot topics such as consumption upgrade, smart lighting, green development, cross-border e-commerce, and industry going global, gathering industry experts and corporate representatives for in-depth discussions and idea exchanges, continuously injecting new ideas and momentum into the high-quality development of the lighting and decorative lighting industry.


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At the same time, 8 sub-venues are linked synchronously, carrying out diverse activities such as procurement ordering, business matchmaking, and special promotions.Star Alliance's "2026 Star Alliance (Spring) Special Lighting Expo", Huayi Plaza's "March 18 Global Lighting Procurement Festival and 10th Anniversary Celebration", Lihe Lighting Expo Center's "Spring Lighting Procurement Season", Dengdu Times Square's "Spring Lighting Expo", Guyi Ruifeng International Lighting Accessories City and Guyi Qingfeng LED Commercial Plaza's "Guyi Industrial Community All-Category Spring Lighting Procurement Festival" and other series of themed activities are brilliant, attracting a large number of merchants to the site, gathering strong popularity and injecting surging commercial vitality into the Guzhen lighting and decorative lighting market.


Immersive experience, special carnival highlights the cultural Lighting Capital

During the exhibition, the "Light Charm Capital · Joyful Life" Cultural Carnival was held simultaneously. The food area, souvenir area, and Guzhen Premium Products display area outside the south gate of the Lighting Capital Ecological Wetland Park and around the Lamp King Square were bustling with popularity. Chaoshan Yingge Dance, intangible cultural heritage iron flower striking, light and shadow lighting shows and other special performances took turns on stage, presenting an immersive cultural light and shadow feast for global merchants and local citizens.


Moving towards innovation, light gathers globally

The 34th Guzhen Lighting Fair concludes successfully

Industry dimension upgrade, market expansion

Departing from Guzhen

Let's meet again in May


Heartfelt thanks to all exhibitors, partners, media colleagues, and every attendee!It is precisely because of your support and participation that this edition of the Guzhen Lighting Fair has shone brightly. This trust will become the driving force for our continuous progress. Let us meet at the Guzhen Lighting Fair Summer Exhibition from May 26-28, to explore new blue oceans in niche markets with more precise market insights and more efficient resource connections, jointly painting a new picture for the lighting and decorative lighting industry!


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